Abit denies rumors of phasing out
Written by Andreas G 28 May 2008 21:30

There have been stories and rumors of abit disappearing from the market for more than six months now. After DigiTimes posted a story about abit being phased out from the motherboard market after the release of P45 chipset, the rumor has spread everywhere. We've been trying to reach abit, without much success, but the people over at OCWorkbench did get a a reply, and not surprisingly, it denied the rumors of Abit disappearing from the market. In fact, it claims the very opposite, that Abit has been able to grow and expand into new markets. Thore Welling, Universal ABIT Global Marketing Director had the following to say;

"abit is a well established and strong brand within the enthusiast and high-end motherboard and components industry. In fact, particularly over the past 12 months we have been able to considerably increase market share not only in traditional markets such as Western Europe, but even stronger so in emerging markets such as East Asia as well as in the Middle East. Therefore, the broadening of our product lines into the Consumer Electronics (digital photo frames with integrated photo printer {FunFab} and MIDs) segment represents a stronger commitment to the overall brand and the continuation of our motherboard concept into other products. abit stays committed to motherboards and has a broad lineup of motherboards ready, as you will see in during Computex."

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